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MyCujoo strengthens its presence in the Brazilian national football landscape in agreeing Série C deal with DAZN

The collaboration between MyCujoo, DAZN and the Brazilian Football Confederation will ensure fans of Série C won’t miss a minute of the 2020 season

Serie C

Amsterdam -- 10 August, 2020 --

Fans of the Campeonato Brasileiro Série C will be able to watch the entire 2020 season after an innovative arrangement was concluded between MyCujoo, DAZN and the Brazilian Football Confederation (CBF). Commencing with the First Round on 8 August, up to six matches per round will be available via pay-per-view on the award-winning mycujoo.tv live football streaming platform. As part of the agreement, DAZN maintains the picks and continues with four exclusive matches per round, in addition to showing all matches from the 2nd stage of the competition available via DAZN’s OTT subscription platform.

This unique collaboration further extends MyCujoo’s premium content offering in a country where its platform is already trusted and used by millions of fans across multiple competitions. The latest CBF tournament to be broadcast on the MyCujoo platform, it follows the highly successful delivery of the 2019 Série D season as part of its exclusive, worldwide deal agreed last year, an arrangement which also sees the Brasileirão U-20 and U-17, the Copa do Brasil U-20 and U-17, the Brasileirão de Aspirantes, and the e-Brasileirão broadcast using the company’s world-class technology.

"We’re truly thrilled to have helped find a solution together with the CBF and DAZN that enables the hugely passionate fans of Série C clubs to watch their teams in action. With the Covid-19 pandemic limiting the ability of fans to go to their stadium, it’s now even important to find innovative ways for them to follow the team they love safely and engage with supporters", said Terence Gargantini, MyCujoo Director Brazil and Latin America.

"We know from our experience in delivering Série D that the platform provides an opportunity for fans to become even closer to their teams, with key match highlights and recaps available instantly at a user’s fingertips. Importantly this arrangement will also support the sustainability of Brazilian football, providing clubs with an alternative revenue stream when ticketing income has been heavily impacted”, he added.

“This deal with MyCujoo will enable the unprecedented coverage of 100% of the Serie C. This initiative of the two platforms corroborates the relevance of the championship. It is an alliance for the strengthening of Brazilian football.”, said Sergio Floris, VP Rights Acquisition at DAZN Brazil.

Série C matches streamed on MyCujoo.tv will be available to watch across the web, iPhone, and Android phones, and can be cast to televisions which support Chromecast devices. Further information on how to register and purchase pay-per-view content can be found here.

About MyCujoo
MyCujoo is a team of passionate people who have changed the way football is produced, distributed, and monetised. From our founding, our mission has been focused on giving everyone the ability to live broadcast their football matches, no matter at which level they play, no matter where they are in the world.

We believe every football match is important to a team's fans, whether they can be counted on one hand or number in the millions. The football world is a better place when all clubs, leagues, and federations have the opportunity to share their game, and we’re proud to help thousands of partners from more than 100 countries to connect with their fans via the MyCujoo platform and app.

From Afghanistan to America, Brazil to Belarus, MyCujoo saw over 22,000 matches streamed on our platform in 2019 alone. Our unique revenue share model means we help reinvest back into football, and continue to help grow the game loved by 4 billion fans across the globe.

The world-class streaming technology that continues to power the MyCujoo platform is now available to organisations across sports and beyond. MyCujoo Live Services was conceived to help organisations big and small to create engaging video experiences.

Contact:
[email protected]